Empowering Family Businesses & Entrepreneurs

I’ve lived it — 2nd-gen successor, entrepreneur, and coach to hundreds in the same seat.
As someone who has worked in Multinationals at regional leadership roles, worked in my own family business, and embraced the abyss of entrepreneurship I empathize, and more than understand my peers.
On another note, as an Executive Coach and past Recruiter, I blend organizational psychology, HR mastery, and commercial strategy to deliver breakthroughs.
I've interviewed & guided tons of leaders through entrepreneurial, and team management hurdles, sourced talent for Fortune 500s, and optimized performance in high-stakes environments—from duty-free retail to my own family enterprises.
My entrepreneurial journey founding SpartanSC.co honed my edge in scaling under pressure, but today, I focus on you: Unlocking mindsets, refining strategies, and assembling teams that outperform.
How I can serve you:
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Executive Coaching: 1:1 sessions and workshops drawing from neurolinguistics and leadership philosophies to foster resilience and clarity.
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Executive Recruiting: Precision search for roles in C-Suite, finance, and beyond—delivering 30% faster hires with cultural fit guaranteed.
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Proven Impact: 20,000+ leaders influenced via speaking; 40K+ hours of content engagement.
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Global Reach: Serving clients in Jordan, GCC, and USA with a systems-first approach.
RECENT BLOG POSTS
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Leo's Family Business Tool-Box
As a 2nd-generation successor with hands-on experience in family business dynamics, I've created these free tools to address the real challenges owners and successors face.
From uncovering hidden threats to scripting empathetic discussions, each resource draws from proven strategies used in GCC and global enterprises.
Download below to gain immediate insights and take the first step toward confident leadership.

TALKING LEADERSHIP

I truly believe that strong leadership can make or break a business, or a team.
I have made it my mission to find the top minds on leadership philosophy and discuss what they believe sustainable leadership looks like.
We do this by studying psychology, neurolinguistics, and leadership philosophies; and also by finding up-and-coming authors, philosophers, mental health professionals, and industry leaders.
Speaking & Workshops

I have shared my findings in Leadership with over 20,000 leaders & aspiring leaders via workshops, online coaching, and our virtual Live Leaders Talk Sessions on LinkedIn & YouTube.
Our live sessions have accumulated over 40K hours of viewership time.
The culmination of the knowledge shared is truly invaluable to anyone, even if they are simply a leader in their family unit or a CEO of a multinational.
SpartanSC.co
I had no clue what I was doing; all I knew was that I loved recruitment while working at Philip Morris International, and I was not being given more career opportunities in that field.
So, I did what any semi-sane person would do...
I launched a business with a limited budget, and forged my own career path.

PUBLICATIONS
Publishing articles on my platforms - SpartanSC & Leaders Talk - has allowed me to network with scholars, LinkedIn Learning Instructors, and more.
This has helped develop me as a corporate professional but also has helped me serve my clients better across the globe.
Sharing my own authentic ideas built on the shoulders of giants, and my own experience has given me my own foundational philosophies on leadership, consulting, and life in general.
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